California Will Let College Athletes Sign Endorsement Deals
October 21, 2019
SACRAMENTO, Calif. (AP) — Defying the NCAA, California opened the way Monday for college athletes to hire agents and make money from endorsement deals with sneaker companies, soft drink makers, car dealerships and other sponsors, just like the pros. The first-in-the-nation law, signed by Democratic Gov. Gavin Newsom and set to take effect in 2023,…